2007 March

Mar 26 2007

Search Engine Optimisation – Further Information

Published by NZ Editor under Search Engine Optimisation

Search engine optimisation is the technical process to make your website content and purpose as apparent as possible to search engines. Search engines attempt to present users with the most relevant websites and website pages possible for any search that a user enters. So the search engine optimisation process is about ensuring your site ranks highly for relevant and popular search phrases.

Search Engine Optimisation (SEO)

Published by NZ Editor under Search Engine Optimisation

“55% of all online purchases originate from Search Engines as opposed to only 9% from banners”

Site content needs to be presented to search engines in a very specific but subtle way in order to achieve top rankings for popular search phrases. The technical process of adjusting a site’s content and html is called search engine optimisation. For the rankings to be achieved, a good online reputation is required. For traffic to be generated the correct phrases must be targeted. To achieve the maximum business benefit, the site’s usability and business strategy must be well planned and executed.

NZ Search Bar

Published by NZ Editor under Only NZ, Other

Download this handy little tool that plugs into Internet Explorer and allows you to search quickly on a multitude of popular search engines and New Zealand websites. It stores a list of recent searches so they can be re-run at a later date.

Download the NZ Search Bar for free!

First Rate Brochure

Published by NZ Editor under Marketing Presentations, Only NZ

Over the last eight years First Rate has been continuously researching, developing and implementing new “targeted” website marketing products and services.

We would like to take this opportunity to invite you to review First Rate’s unique website marketing methodology, products, and services in our comprehensive brochure.

Find out more by downloading our brochure:

Download the brochure