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Archive for November, 2007Nov 27 2007 Online advertising for targeted campaignsAustralia has recently elected a new Government and with it a new Prime Minister. Russell Brown from Public Address raises the impact online advertising had on Australian election campaigns in a recent post: Nov 25 2007 Types of Tracking TechnologyThere are a number of fundamental technologies that are used by measurement systems to collect visitor data. Here are a few of the most common: Nov 13 2007 First Rate – Category winner and a fast 50 company for second consecutive yearAuckland-based, online marketing agency First Rate has entrenched its status as one of New Zealand’s fastest-growing companies with its winning of the fastest growing Media, Advertising and Communications category in the 2007 Deloitte/Unlimited Fast 50 Index, published today. First Rate has recorded spectacular revenue growth over the last two financial years of 304%, and was ranked in 21st place in the latest Fast 50 Index. Nov 10 2007 Recent Page Rank MayhemThe latest round of page rank scoring by Google has hit many good web sites very hard, in that the bigger list of A level blogs, and big blog companies like Weblogs.inc have seen a sharp decrease in their page ranks. This is leading to speculation that some of these sites will soon be joining the Web 2.0 dead pool, or have to reduce staff via layoffs. |
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