Aug 27 2008

Case Study – RaboPlus Search Engine Marketing

Published by NZ Editor at 12:07 pm under Marketing Case Studies, Only NZ

RaboPlus opened as an online banking service in 2006 and has achieved huge success with more than $1billion in deposits in its first year alone.

First Rate oversaw the use of Search Engine Advertising and Search Engine Optimisation for the site. Download the case study and find out about their paid search campaign which was 7 times more effective than banner ads at driving traffic to the website.

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