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Archive for the 'First Rate News' CategorySep 30 2011 First Rate COO Receives a Bail……out….That’s right. For my farewell gift, I had the pleasure to “bail” First Rate COO, along with the Team Leader and the Lead Consultant Thanks for the fun, guys. It has been a great 4.5 years and I will definitely carry those moments everywhere I go. Good luck. (More pics after the videos)  Auckland Sky Screamer  Victims & Me
 Loading  LOL nervous  Final countdown  We attracted quite a crowd Related Posts:Sep 28 2011 Google Analytics Partner Summit 2011
I’ve recently returned from Palo Alto from the Google Analytics Partner Summit. This year the summit was held at the Computer History Museum in Mountain View. Whilst I can’t share any specific information as far as GA is concerned, what I can share is that upcoming changes are going to be big. One thing that really impressed me is just how much was being shared with the GACP partners. Furthermore, any concerns or questions raised were addressed and answered on the spot. I’ve come away feeling genuinely excited to be working in the analytics industry on a platform as impressive as Google Analytics. Another really nice thing was that we also got an update on Google+ and Android. It’s amazing how Google is pulling all this together and it has been a real pleasure hearing directly from the engineers and product managers. And of course Avinash Kaushik did not disappoint and had the crowd laughing uncontrollably on several occasions. Given that there isn’t really all that much to see and do in Palo Alto, I spent a couple of days in San Francisco which was excellent. One of the locals whom I met at the Summit showed me around town which was really nice. I even managed to take a pic of the bridge without any fog:
Here’s the list of speakers from the 2011 GACP Summit, responsible for draining my laptop battery to near-death levels on both days from all my note-taking:
I’ve learnt a lot and passed on my learnings to the team. We are keen to help your business maximise your return from Google Analytics. Please contact us for a no-obligation chat. Related Posts:Jun 20 2011 First Rate announced as finalists for 2011 IAB Awards
Today the IAB announced the list of finalists for the inaugral IAB awards. We’re proud to say that First Rate were named as finalists in the Search Marketing (Organic Search) category for our submission “The Power of Longtail: Focus Property”. This is the first year that has seen the ‘Search’ category split into Paid vs Organic with the increase in entries for the category over recent years. This year also marks a jump in entries of 19% from the previous year, and with the awards ceremony already nearly at capacity, it’s proving to be a highly competitive event. Our team devised a strategy that not only saw a significant increase in unique visits and visits from organic search but also an increase in ranking for head and secondary terms securing the head term as ranking number 1. We’ll post a case study once winners are announced so stay tuned. Congrats to the First rate Sydney team who worked on the project and to the other finalists! Click here for the complete list of finalists Related Posts:Jun 17 2011 Marketing Association Digital Day Out 2011 #DDO11
First Rate will be speaking at the New Zealand Marketing Association Digital Day Out 2011: “Digital Day Out brings together a world-class group of influential thinkers who have effectively integrated digital to drive unprecedented business results. Expert speakers include”: Dave Audley, A/NZ Solutions Director & Regional Head of Professional Services, Experian Asia Pacific
Matthew Davison, Product Specialist, Google
Kieren Cooney, Chief Marketing Officer, Telecom Jasmine Griffin, Marketer, Whittaker’s
Caroline Dewe, Managing Director, Alphero Alexey Kojevnikov, Consulting Team Leader, First Rate and Cuan Gray, Business Manager, Fatso Cuan and Alexey will speak about challenging the campaign mindset that existed at Fatso, and focusing on getting more results by improving existing assets through conversion optimisation, including:
To book your tickets, visit the Marketing Association site. Related Posts:May 10 2011 Online Marketing Job: SEO, CRO, SEM & Analytics
Yes, we are looking for another consultant joins us! This role has opened up due to continued growth in our Auckland office. Our rapidly growing tier 1 client list includes SalesForce.com, Vodafone, ASB and more. This makes First Rate a great place to make your career and take you to the next level. A friendly, experienced team keen to share their knowledge guarantees you’ll learn from the best. Reporting to the Consulting Team Leader, you will be working with a range of clients, helping them achieve excellent online results. What You Will Be Doing
Required ExperienceThe ideal candidate will have a minimum of 2 years demonstrable experience in at least two of the following:
Desired ExperienceIdeally, the candidate will also have experience in:
Why Work for First Rate?
To apply please send your CV to nzjobs@firstrate.co.nz Related Posts: |
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