May 17 2010
Google SEO Case Study – Insurance New Zealand

Pinnacle Life became the world’s first life insurance company selling fully underwritten policies online in 2007 and since then has gone from strength to strength, proving that you don’t need to be a blue chip corporate to succeed in this competitive market.
Search marketing is a significant part of Pinnacle Life’s marketing plan and so, when they found themselves ranking 50th (and beyond) for Natural Search on Google, they turned to First Rate.
See what results were achieved for Pinnacle Life: Download First Rate’s Google SEO Insurance Case Study.

